du partners with Emirates NBD to launch UAE's first enterprise NextGen voice solution at GITEX Global 2025

1 Min | 15 October 2025

Dubai, UAE, 15 October 2025: du, the leading telecom and digital services provider, announced at GITEX Global 2025 the successful launch of Emirates NBD Next Gen Voice, the UAE's first cloud-native enterprise voice solution. The cloud-native communication platform empowers proactive customer engagement campaigns with unmatched security and scalability.

Under du's GITEX Global 2025 theme "AI's not just the future. With us, it shapes your next step," du’s partnership with Emirates NBD, a leading banking group in the Middle East, North Africa and Türkiye (MENAT) region aligns with its commitment to delivering cutting-edge communication technologies that enable digital transformation for the region's leading enterprises.

Emirates NBD Next Gen Voice represents a first-to-market solution that enables enterprises to run sophisticated outbound customer engagement campaigns on a secure, scalable platform. Built on next-generation telco architecture, the solution enables Emirates NBD to deliver hyper-personalised, proactive communications to customers ranging from tailored service updates and real-time alerts to customer surveys and exclusive marketing offers across voice, text and mobile channels.

As a digital-first bank known for innovation and early adoption of cutting-edge technology, Emirates NBD selected du's Next Gen Voice solution to enhance its customer engagement capabilities while maintaining the highest standards of security and compliance required in the banking sector. The solution delivers comprehensive advantages that transform enterprise communications: enabling proactive campaign execution across multiple channels with unprecedented reach and effectiveness, while providing next-generation security and reliability that ensures compliance and business continuity for mission-critical banking operations.

The solution allows rapid capacity adjustments without substantial infrastructure investments, while streamlining operations through automation and integration that reduces inbound queries and maximises agent productivity. Ultimately, it enhances customer experience by enabling timely, personalised communications across preferred channels, driving higher satisfaction and loyalty.

The launch builds upon du and Emirates NBD's long-standing strategic partnership, following the successful deployment of Business SD-WAN in 2024. The collaboration demonstrates both organisations' commitment to continuous innovation and digital transformation excellence.

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