Dubai, UAE, 09 July 2023: Emirates NBD, a leading banking group in the MENAT (Middle East, North Africa and Türkiye) region has announced a transformation focused on harnessing the power of generative AI to change Emirates NBD’s operations and enhance productivity across various business functions supported by Microsoft. This collaboration aims to unlock new opportunities for innovation, efficiency, and customer experience within the banking industry.
The transformation encompasses three key initiatives that will drive significant advancements in software development, collaboration, and customer engagement.
Commenting on this collaboration, Abdulla Qassem, Group Chief Operating Officer, Emirates NBD, stated, "We are thrilled to join forces with our long-term partner Microsoft for this initiative. By leveraging the power of generative AI, we aim to transform our business operations, elevate our customer experience, and stay at the forefront of technological innovation, further reinforcing our position as a leader in digital innovation. This collaboration is a testament to Emirates NBD’s commitment to embracing cutting-edge technologies and pushing boundaries to deliver excellence."
Samer Abu-Ltaif, Corporate VP and President - Central and Eastern Europe, Middle East and Africa (CEMA), Microsoft, said, "The era of AI has arrived, and we are pleased to support Emirates NBD in unleashing its transformative power. AI is a defining technology of our time, acting as the ultimate amplifier that revolutionizes how we work and unlocks our creative potential. At Microsoft, we have leveraged advancements in supercomputing and machine learning to train powerful AI models capable of revolutionizing various tasks using natural language. We take pride in bringing these cutting-edge generative AI tools to Emirates NBD and empowering their teams to innovate, collaborate, and achieve new levels of productivity.”
The collaboration between Emirates NBD and Microsoft represents a significant milestone in the banking industry, setting new standards for innovation, efficiency, and customer-centricity. By harnessing the potential of generative AI, Emirates NBD is poised to unlock new growth opportunities, redefine customer engagement, and shape the future of banking.
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