Begin a rewarding banking journey with bank accounts tailored to your needs.
Find a suitable account and applyDiscover the benefits of being our customer by browsing through our banking packages.
Learn more about banking packagesLearn all about how to use your account's features and benefits to the fullest.
Visit our dedicated support centre for answers to all your banking-related questions.
All our cards offer you an exciting range of rewards and benefits.
Find a suitable card and applyLearn more about the rewards and benefits on our cards.
Learn all about how to use your card's features and benefits to the fullest.
Visit our dedicated support centre for answers to all your banking-related questions.
Here's how to make the most out of your loan with us.
Visit our dedicated support centre for answers to all your banking-related questions.
Our various FX products and services help you conduct your international transactions easily.
Our wide range of transfer options make it easier for you to send money locally and internationally.
Learn all about how you can seamless use our services to transfer money.
Our wealth solutions help you manage your financial future better and achieve your financial goals.
Know more about our Wealth servicesLife is uncertain, but you can be prepared to face adversity with our wide range of insurance plans.
Access over 11,000 stocks and ETFs in UAE and global markets
Visit our dedicated support centre for answers to all your banking-related questions.
View support centreEveryday banking is a lot easier with our digital banking platforms and services.
Discover more about banking with usWe have over 200 branches and 900 ATMs and CDMs across the UAE and overseas.
Learn more about our services and get the most out of your banking relationship with us.
Visit our dedicated support centre for answers to all your banking-related questions.
Introducing Signature, a programme of distinction reserved for the upper crust of Emirates NBD
Everyday banking is a lot easier with our digital banking platforms and services.
Learn more about our services and get the most out of your banking relationship with us.
Our wealth solutions help you manage your financial future better and achieve your financial goals.
Life is uncertain but you can be prepared to face adversity with our wide range of insurance plans.
Access to over 11,000 stocks and ETFs in Global and UAE markets
We welcome you to a bespoke banking experience tailored to suit your private banking & wealth management needs, should you, your family, or your business have USD 5 Million (or currency equivalent) and above as Assets Under Management with us.
Everyday banking is a lot easier with our digital banking platforms and services.
Discover more about banking with usBegin a rewarding banking journey with bank accounts tailored to your needs.
Find a suitable account and applyDiscover the benefits of being our customer by browsing through our banking packages.
Learn more about banking packagesLearn all about how to use your account's features and benefits to the fullest.
Visit our dedicated support centre for answers to all your banking-related questions.
All our cards offer you an exciting range of rewards and benefits.
Find a suitable card and applyLearn more about the rewards and benefits on our cards.
Learn all about how to use your card's features and benefits to the fullest.
Visit our dedicated support centre for answers to all your banking-related questions.
Here's how to make the most out of your loan with us.
Visit our dedicated support centre for answers to all your banking-related questions.
Our various FX products and services help you conduct your international transactions easily.
Our wide range of transfer options make it easier for you to send money locally and internationally.
Learn all about how you can seamless use our services to transfer money.
Our wealth solutions help you manage your financial future better and achieve your financial goals.
Know more about our Wealth servicesLife is uncertain, but you can be prepared to face adversity with our wide range of insurance plans.
Access over 11,000 stocks and ETFs in UAE and global markets
Visit our dedicated support centre for answers to all your banking-related questions.
View support centreEveryday banking is a lot easier with our digital banking platforms and services.
Discover more about banking with usWe have over 200 branches and 900 ATMs and CDMs across the UAE and overseas.
Learn more about our services and get the most out of your banking relationship with us.
Visit our dedicated support centre for answers to all your banking-related questions.
Introducing Signature, a programme of distinction reserved for the upper crust of Emirates NBD
Everyday banking is a lot easier with our digital banking platforms and services.
Learn more about our services and get the most out of your banking relationship with us.
Our wealth solutions help you manage your financial future better and achieve your financial goals.
Life is uncertain but you can be prepared to face adversity with our wide range of insurance plans.
Access to over 11,000 stocks and ETFs in Global and UAE markets
We welcome you to a bespoke banking experience tailored to suit your private banking & wealth management needs, should you, your family, or your business have USD 5 Million (or currency equivalent) and above as Assets Under Management with us.
Everyday banking is a lot easier with our digital banking platforms and services.
Discover more about banking with us
Dubai, UAE, 25 June 2026: Emirates NBD, a leading banking group in the Middle East, North Africa and Türkiye (MENAT) region, announced the launch of a first-of-its-kind Visa personalised card art experience in the UAE, becoming the first issuer in the country to offer this capability. Developed in partnership with Visa, a global leader in digital payments and a partner of FIFA, the new feature allows Emirates NBD Visa cardholders to customise their cards with a curated portfolio of themed designs, including exclusive FIFA World Cup 2026-inspired artwork and Pep Guardiola card designs through the bank’s ENBD X Mobile Banking app.
The initiative marks a shift in how customers engage with their payment cards, turning them from functional tools into a form of personal expression that reflects individual identity, lifestyle and moments that matter most. Through the innovative feature, customers can browse a range of evolving card designs, from cultural and seasonal themes to major regional and global events and apply them instantly via ENBD X. Once selected, the personalised digital card skins reflect seamlessly across Apple Pay, Google Pay, and Samsung Pay wallets, with the flexibility to change or revert designs at any time.
Rohit Garg, Group Head of Retail Products and Chief Digital Officer of Retail Banking and Wealth Management at
Emirates NBD, said: “Our award-winning mobile banking app, ENBD X, is built on the promise of delivering personalised, world-class experiences and designed to provide customers with a truly enriching banking experience. By introducing this first-of-its-kind card personalisation feature, we are giving our customers complete ownership over how they present themselves in the digital world. By partnering with Visa, we are making everyday transactions more engaging and reflective of our customers' individual lifestyles.”
Salima Gutieva, Visa’s VP and Country Manager for UAE, said: “Visa’s global partnerships, including FIFA, allow us to offer unique, differentiated experiences to our clients and their cardholders. With Emirates NBD, we are combining those assets with our tokenisation capabilities to create secure, seamless and memorable payment experiences for customers in the UAE.”
Powered by Visa’s tokenisation and digital credential capabilities, the solution ensures that personalised card designs are securely and consistently reflected across both physical and digital payment environments. This reinforces trust while enabling a richer, more engaging user experience.
The launch aligns with the UAE’s broader ambition to lead in digital innovation and customer experience, while supporting a growing demand for more personalised and immersive financial services. It also reflects a wider industry shift towards humanising digital payments and deepening customer engagement through storytelling and design.
Looking ahead, Emirates NBD plans to expand the experience with new themed collections, including limited-edition collaborations and event-driven designs tied to key moments throughout the year.
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