Begin a rewarding banking journey with bank accounts tailored to your needs.
Find a suitable account and applyDiscover the benefits of being our customer by browsing through our banking packages.
Learn more about banking packagesLearn all about how to use your account's features and benefits to the fullest.
Visit our dedicated support centre for answers to all your banking-related questions.
All our cards offer you an exciting range of rewards and benefits.
Find a suitable card and applyLearn more about the rewards and benefits on our cards.
Learn all about how to use your card's features and benefits to the fullest.
Visit our dedicated support centre for answers to all your banking-related questions.
Here's how to make the most out of your loan with us.
Visit our dedicated support centre for answers to all your banking-related questions.
Our various FX products and services help you conduct your international transactions easily.
Our wide range of transfer options make it easier for you to send money locally and internationally.
Learn all about how you can seamless use our services to transfer money.
Our wealth solutions help you manage your financial future better and achieve your financial goals.
Know more about our Wealth servicesLife is uncertain, but you can be prepared to face adversity with our wide range of insurance plans.
Access over 11,000 stocks and ETFs in UAE and global markets
Visit our dedicated support centre for answers to all your banking-related questions.
View support centreEveryday banking is a lot easier with our digital banking platforms and services.
Discover more about banking with usWe have over 200 branches and 900 ATMs and CDMs across the UAE and overseas.
Learn more about our services and get the most out of your banking relationship with us.
Visit our dedicated support centre for answers to all your banking-related questions.
Introducing Signature, a programme of distinction reserved for the upper crust of Emirates NBD
Everyday banking is a lot easier with our digital banking platforms and services.
Learn more about our services and get the most out of your banking relationship with us.
Our wealth solutions help you manage your financial future better and achieve your financial goals.
Life is uncertain but you can be prepared to face adversity with our wide range of insurance plans.
Access to over 11,000 stocks and ETFs in Global and UAE markets
We welcome you to a bespoke banking experience tailored to suit your private banking & wealth management needs, should you, your family, or your business have USD 5 Million (or currency equivalent) and above as Assets Under Management with us.
Everyday banking is a lot easier with our digital banking platforms and services.
Discover more about banking with usBegin a rewarding banking journey with bank accounts tailored to your needs.
Find a suitable account and applyDiscover the benefits of being our customer by browsing through our banking packages.
Learn more about banking packagesLearn all about how to use your account's features and benefits to the fullest.
Visit our dedicated support centre for answers to all your banking-related questions.
All our cards offer you an exciting range of rewards and benefits.
Find a suitable card and applyLearn more about the rewards and benefits on our cards.
Learn all about how to use your card's features and benefits to the fullest.
Visit our dedicated support centre for answers to all your banking-related questions.
Here's how to make the most out of your loan with us.
Visit our dedicated support centre for answers to all your banking-related questions.
Our various FX products and services help you conduct your international transactions easily.
Our wide range of transfer options make it easier for you to send money locally and internationally.
Learn all about how you can seamless use our services to transfer money.
Our wealth solutions help you manage your financial future better and achieve your financial goals.
Know more about our Wealth servicesLife is uncertain, but you can be prepared to face adversity with our wide range of insurance plans.
Access over 11,000 stocks and ETFs in UAE and global markets
Visit our dedicated support centre for answers to all your banking-related questions.
View support centreEveryday banking is a lot easier with our digital banking platforms and services.
Discover more about banking with usWe have over 200 branches and 900 ATMs and CDMs across the UAE and overseas.
Learn more about our services and get the most out of your banking relationship with us.
Visit our dedicated support centre for answers to all your banking-related questions.
Introducing Signature, a programme of distinction reserved for the upper crust of Emirates NBD
Everyday banking is a lot easier with our digital banking platforms and services.
Learn more about our services and get the most out of your banking relationship with us.
Our wealth solutions help you manage your financial future better and achieve your financial goals.
Life is uncertain but you can be prepared to face adversity with our wide range of insurance plans.
Access to over 11,000 stocks and ETFs in Global and UAE markets
We welcome you to a bespoke banking experience tailored to suit your private banking & wealth management needs, should you, your family, or your business have USD 5 Million (or currency equivalent) and above as Assets Under Management with us.
Everyday banking is a lot easier with our digital banking platforms and services.
Discover more about banking with us
Dubai, UAE, 10 June 2026: Emirates NBD, a leading banking group in the Middle East, North Africa and Türkiye (MENAT) region, launched ‘Rewards Hub’ on its award- winning digital banking platform ENBD X. The newly integrated digital marketplace is designed to revolutionise how customers interact with rewards, travel, shopping, gifting and lifestyle experiences, bringing them all into a single unified ecosystem.
Developed in collaboration with Vernost Marketing Technology Solutions, Rewards Hub consolidates multiple lifestyle and commerce services directly within the ENBD X application, offering customers greater convenience, flexibility and choice.

The launch highlights Emirates NBD’s continued strategic focus on enhancing customer experience through innovation and ecosystem-led digital banking solutions. By seamlessly integrating travel, commerce, rewards and lifestyle offerings into a single experience, it elevates the ENBD X App into a highly personalised and versatile lifestyle companion for its active user base of over one million customers.
Rohit Garg, Group Head of Retail Products and Chief Digital Officer of Retail Banking and Wealth Management at Emirates NBD, said: "The launch of Rewards Hub marks another important step in our journey to transform ENBD X into a comprehensive lifestyle and financial ecosystem. Customers today expect seamless, personalised and value-driven digital experiences, and Rewards Hub has been designed to deliver exactly that through a single integrated platform.”
To celebrate the launch, Emirates NBD is offering exclusive promotional discounts. During the first month of the launch, customers will receive up to 15% off across flights, hotels, Apple Store products and local experiences. Additionally, Emirates NBD is introducing a promotional campaign where customers will stand a chance to win AED 10,000 weekly for 12 weeks.
Rewards Hub introduces a wide range of benefits designed to cater to diverse customer needs:
Customers can effortlessly search and book domestic and international flights directly through ENBD X with flexible payment options.
The platform allows users to book hotels worldwide with competitive rates, map-based discoveries, smart filters and flexible redemption capabilities.
Customers can purchase Apple products directly via Rewards Hub using Plus Points, card payments or a combination of both.
The Hub features a dedicated marketplace featuring curated dining, attractions, entertainment and lifestyle experiences that customers can book directly through the platform.
The system enables instant conversion of Plus Points into airline miles and partner rewards, expanding redemption flexibility and value.
Customers can instantly purchase and redeem digital gift cards across leading retail and lifestyle brands.
Customers can shop through partnered merchants and earn cashback seamlessly, creating additional value beyond traditional rewards programmes.
Customers can browse personalised Credit and Debit Card offers directly within ENBD X for easier access to ongoing merchant promotions and discounts.
To simplify the customer journey, the platform offers multiple flexible payment options. Users can choose to pay entirely by card, redeem accumulated points, use a ‘part payment’ model combining both cards and points or distribute the costs through easy installment plans.
As customer expectations continue to evolve, Emirates NBD remains at the forefront of innovation by creating digitally connected experiences that extend beyond banking, reinforcing ENBD X as one of the region’s leading lifestyle and financial super Apps.
Thank you for your feedback!
We'd love to know.
Copyright © 2026